To promote Fragrance after the Chinese New Year sales, we developed a one page landing website with a countdown timer to sell their most popular products as a bundle package for a short period of time. The products include Bak Kwa, Salted Egg Fish Skin and Crispy Pork Floss. Despite Chinese New Year occasion being over, there was still demand for these products, which proved that Fragrance could still make profits outside of the Chinese New Year period.
It also meant that it need not be Chinese New Year to enjoy eating Bak Kwa. Although they had many retail stores island wide, this E-Commerce site had helped to create awareness to the public and increase their presence online. It had a simplified check-out page to enhance user-friendliness and allow customers to make quick impromptu purchases.